It takes over 700 gallons of water to make one cotton t-shirt.

Some Are Icons, Few Are Iconic

James Dean's blank white t-shirt.  A Led Zeppelin concert tee. A 70's tee with the poster image of Farrah Fawcett.  A t-shirt with the smiley emoji.  The "Hope And Change" tee.

All were icons, symbols of a time.  Representative of an era and for
most, faded in the wash cycle of passing time.

While all gave something to cultural history, one gave all. 


One t-shirt design, above all others has remained threadfast and, according to many sources, has become the number one t-shirt design of all time.

The most iconic t-shirt design in our history was reported to have been designed on a napkin by graphic designer Milton Glaser while riding in the back of a NYC cab in 1977.

The "I (Heart) New York" design has generated millions of tourism dollars for New York and just as many lawsuits as copycats have morphed it into defining everything from french fries to foreign lands.

But at Wally's T-shirts, you define your own icons and what will be iconic to you. 

So, jump in a cab and contact Wally's with your next great design idea!